Start Oil, Albania’s premier chain of gas stations, has always been the trusted source that fuels the journeys of countless travelers. At BoldCrest, we were privileged to collaborate with Start Oil on a mission to redefine their social media presence and convey the exceptional ease they bring to their customers.
Client
Start Oil
Industry
Service
Year
2022
Services
Social Media Management
Challenge
Our challenge was clear – to transform Start Oil’s social media into a captivating platform. While Start Oil is synonymous with quality fuel, we needed to enhance their brand awareness, focusing on promoting their vouchers and emphasizing the ease and safety their products provide. Increasing customer engagement was paramount, and we aimed to inspire travel enthusiasts.
Solution
We took a dynamic approach, transforming Start Oil’s social media into an interactive hub. We showcased the company’s tagline alongside quality fuel visuals to emphasize safety.
Our strategy included gamification and fun facts, engaging users while educating them about vehicle maintenance and road safety. Additionally, we sparked travel inspiration with captivating visuals and storytelling, motivating adventure seekers.
The result? A dynamic, engaging social media presence that solidified Start Oil’s reputation as the preferred choice for quality fuel and safe